Designed the packaging for the Big Wolf educational board game series, creating a bright and engaging visual system for a children’s product line. The packaging was developed to be clear, playful, and visually distinctive, helping each game stand out while maintaining a consistent look across the series.
The concept is based on bold branded graphics and the character of a fairy-tale wolf scientist, which gives the packaging a memorable and friendly identity. As part of the project, I developed the packaging layout, graphic elements, and overall visual direction.
Both Chinese and English versions of the packaging were created to adapt the products for different markets while preserving a unified brand image.