Logo for Chinese storage system company "JULI"
Are you tired of everyday mess, you do not have time to solve this problem? The JULI team from China, who are skilled in organizing home space, offers you a solution to the problem with their innovative storage systems.
The main design idea for logo is to use the symbols of "order". The design was based on the Chinese character “里”, which is also present in the brand name and means “inside”, since things are stored inside storage systems. The hieroglyph "里", in turn, consists of the characters "田" - "field divided into cells", visually resembling storage cells, and "土" - "earth, space". In a solid structure, the character "里" is shaped like a home shelving unit.